Categories


Perma-Chink Systems' Preferred Applicator Program

Being a Preferred Applicator with Perma-Chink Systems is an excellent method of increasing your potential customer base with little effort. Any contractor can become a Preferred Applicator, they just need to agree to a few simple requirements. Best of all, Preferred Applicators don't have to pay to become one. There's no membership dues, no processing fees, nothing. Just attend a training once every two years, do your best work, and use our products. It's that simple.

Our Preferred Applicators have visibility to tens of thousands of customers through Perma-Chink Systems' Find A Contractor tool. Launched in May of 2018, the Find A Contractor search tool opens up another avenue to obtain customers. Perma-Chink Systems adminsters the tool, which connects homeowners with you. An automated process done electronically, customers have the power to select their own contractor.

So apply today if you're wanting to improve your business.

 

Apply for Preferred Applicator Program

Preferred Applicator Program Application Form

To submit your information for the Preferred Applicator Program, please complete this online form. A representative from Perma-Chink Systems will contact you regarding your application.

 

Submit Projects Here

Do you have an excellent project you'd like to share? Complete the following form to submit your project, and we'll publish it online through your Find A Contractor listing, or our store pages, or Perma-Chink Systems' social media accounts. We're looking for fantastic before and after projects, restorations and repairs. Please provide the Perma-Chink Systems products applied in the project, including color choices. If you have many pictures, or videos, please send them directly to This email address is being protected from spambots. You need JavaScript enabled to view it..

Submit a Project

To help capture the best view of your project without paying for a professional photographer, please follow these tips:

1. Make sure the sun is behind you when you take the picture.

2. Overcast days are sometimes better than sunny days. There are fewer harsh shadows with an overcast day.

3. Try to avoid using the flash. The flash can give the picture an unrealistic look to the finish on the wood.

4. Zoom with your feet, if possible. Don't rely on your camera or phone to zoom in or out, as some camera quality suffers if zoomed in too far.

5. Leave the shot as you took it. Don't add filters or effects, as some will degrade the quality of the shot.

Here are some links that can help:

https://iphonephotographyschool.com/mobile-photography-tips/

https://photographyconcentrate.com/introduction-to-smartphone-photography/

https://petapixel.com/2016/08/15/beginners-guide-real-estate-photography/

 

 

About the Preferred Applicator Program

The Fine Print

Dear Professional Log Home Applicator,

We are reaching out to you, yet again! This time we want to say “thank you”! Perma-Chink Systems has listened to the invaluable feedback you have provided through surveys, one-on-one conversations, and recent Professional Log Home Applicator seminars. What we have heard is that you like our products, love our service, appreciate our marketing efforts, but - you still are not getting leads from us! Perma-Chink sincerely appreciates your input; you and your employees are often the only contact between Perma-Chink Systems and log home owners, let’s face it – you are vitally important to Perma-Chink Systems!

For years, our Customer Service Representatives have invested time in providing Contractor Referrals for homeowners, working diligently to get your name out there. The Customer Service Representatives then send you an email stating we provided your name to a homeowner in your area; you wait by the phone for the business that is surely coming your way. Nothing happens. This is not always the case, but it has happened too many times. We feel your pain and frustration!

Every time a local house painter with no log home experience applies product to a log home, we all lose. You do not get the job, we do not supply the material, and the homeowner gets a sub-par job. This happens for many reasons, but most often because homeowners cannot find quality log home maintenance contractors. Let’s change that!

Perma-Chink Systems will be adding a new Preferred Applicator Locator to the Perma-Chink Systems website. Yes, there are already some Companies using similar programs, but this is going to be different in a couple of ways – most importantly it will bring local work to your business. When a homeowner enters the site, they will be prompted to use filters for services required, coupled with the zip code of where the home is located. If your business is closest, your information would be displayed in the results. This should help you build your business near your home and family. Additionally, Perma-Chink Systems will actively market this link through the same channels used for product promotion. The potential for driving thousands of log homeowners to your company services within the Perma-Chink website with these filters should tremendously increase your opportunity to gain viable leads.

How will this new Preferred Applicator Locator work”, you ask? A log home owner selects the Preferred Applicator Locator link, enters their zip code (with the ability to establish a parameter) for the search. They will then be prompted to select the type of work to be done (staining, chinking, etc.). All of the contractors within the specified search parameters will be displayed in on what we will call the “list page”. The list page will reflect your company logo, and the customer will be able to view logos of all applicators within the boundaries they established with the filters. On the list page they can peruse through the organized logos and view the available company names. On a side note, if you do not currently have a logo for your company, Perma-Chink’s marketing team will create a logo for use on the list page, so you can participate even if you do not currently use a company logo!

Now, when they click on your company logo it will take them to your own landing page within the Perma-Chink website. You will be requested to provide some basic information (i.e. Company and contact information, type of work you specialize in, testimonials, before and after pictures of work you have done, etc.) to fill your landing page, and you will be able to submit updates or changes to your landing page as needed. For instance, perhaps you are booked for the summer and you are getting phone calls from our website that you can’t handle. You can notify us to update your landing page with a notice that says “Now booking jobs for Fall of 2018”. Or, you could add something like “We will be working in the Atlanta area in September 2018, call us now for a free estimate.” The landing page is your opportunity to market your business through our website.

Through the landing page homeowners can contact you directly by information you provide on your Perma-Chink Systems landing page. The homeowner will select to a button to contact you and then will be given an opportunity to describe their project (e.g. size and age of the home, problems they are having, what is currently on the home or other relevant information). Yes, we want obtain this information for our database as well because we want to measure our programs’ efficiency. But more importantly, we want to be able to make sure we have the best program in the business!

Although you may have been doing business with us forever, we want to make sure your landing page is up-to-date and current, so we will ask you to resubmit much of what we may already have obtained previously (submit online here).

  1. Company Logoif you do not have one we will create one for use on our website.
  2. Company Informationtell us how long you have been in business, your crew, your experience, etc.
  3. Provide Contact Information - PCS requests you to provide a valid email address and phone number.
  4. Specify the work you doidentify any of the following categories you will do: staining, sealant application, blasting, energy efficiency testing, annual maintenance programs, log replacement, historical preservation.
  5. States you work in list them! Identify other base addresses if you have crews in multiple states. Because this will be zip code based, also specify how many miles you are willing to travel from the base address you provide.
  6. Specify if you are bonded and insured homeowners want to know! Just specify “yes” or “no”.
  7. Share pictures submit before and after pictures of other homes you have done. Label each picture (i.e. Smith home before, Smith home after). If you want to include information regarding what Perma-Chink products and colors you used, this is a very common inquiry! You can even post a picture of your dog - whatever you feel will gain you an opportunity to do business with the homeowner.
  8. Share your company feedback - if you have testimonials from your customer base this is the place to share them – it’s all about you!

Keep in mind as you submit these items; this landing page is your opportunity to put your company in front of the people who will be hiring you! You are communicating to the people that provide your living – and ours, so please spend some time on it - be accurate, and truthful.

Now for the tedious and boring stuff that will be required of you in order to qualify:

  • Complete our Preferred Applicator Application Form for Approval - Please provide current customer and job referrals as requested.
  • Provide and maintain current contact informationYou are required to keep Perma-Chink Systems informed of any changes regarding your address, phone number, email, and services offered.
  • You must provide proof of Insurance, License, and Worker’s Compensation, where applicable or required by Law.
  • Attend a PCS Workshop once every 24 monthsThis is mandatory to keep you informed of NEW products and any changes to existing products. We want to also use this time to learn from you and get your feedback with products, application, and services.
  • PCS Leads & PCS Products – The Preferred Applicator Program is intended to promote your business and PCS products. Therefore, through this mutually beneficial arrangement, we trust that you will be an avid proponent of our products and use Perma-Chink whenever possible.
  • Maintain satisfactory customer reviews.
  • Maintain acceptable payment and credit terms, if applicable.

Again, we are grateful to you for being honest with your feedback, and it is with great pleasure that we announce this new service to you, our most valued customer!

Sincerely,

Rick Webb - Perma-Chink Systems, Director of East Coast Sales

 

Perma-Chink Systems® recently added another beautiful wood finish option for our customers - Log and Timber Defense™. Unlike our traditional Lifeline wood finishes, Log and Timber Defense penetrates your wood much like an oil coating. Once Log and Timber Defense penetrates the wood surface, it forms a strong lattice network within the wood, reinforcing and strengthening the entire system from the inside out. This mechanism greatly reduces the chances of peeling and flaking by leaving the system breathable to water vapor. Many traditional oil-based finishes can also form a network, but are often so high in solids that they can easily blister and peel. Vapor pressure builds up behind the thick, unbreathable solid film and pushes the film away from the wood. This leads to an unfortunate situation requiring removal of the compromised coating down to bare wood.

Log Home Exterior Stain Tips and Hot Weather

What does hot weather mean for exterior log home stain application?

August is upon us and with it comes the dreaded heat. Many places in the United States and around the world will see record high temperatures this season. For our applicators, contractors and homeowners, this time of year presents considerable challenges when applying Perma-Chink Products.    

Keep a sharp eye on the weather and look for opportunities where the conditions are favorable for application of our products. All Perma-Chink stains and sealants are waterborne products. If our products are applied when it is too hot - or even worse, on very hot surfaces - the outcome will often not be favorable. Keep in mind that the outside air temperature and surface temperature are two totally different things. For example, depending on the type of surface, it can be up to 50% higher in temperature than the surrounding air. Our application temperature recommendations are based on surface temperature and not air temperature. For best results we recommend a surface temperature between 40 – 90 ֯F for application of our products.

By Jared Turner

We often get asked this very question. To help answer this we must look to our experience both past and present. For 40 years now Perma-Chink Systems® has been working to develop products that meet both the demands of Nature and our Customers. The result of this experience has been a wide range of products that help solve specific needs. Our wood finishes can be split into four main categories: exterior film forming, exterior penetrating, interior film forming and specialty. Let us take a closer look at these products and discover what makes each one unique.

Why do my choices regarding surface prep, stain, and color matter?

When it comes to choosing a finish system for your log home exterior there are many factors to consider and depending on what choices you make it will have a significant impact on the longevity of the finish system. For example, some of these choices include surface preparation, type of stain, and color choice. Let us take a closer look at each one of these factors and discover how they each contribute to a systems performance.

Designing a Fortress of Protection for Your Log Home

forts

When I was growing up, I was fascinated with forts. I would often get together with friends from the neighborhood, and we would combine our resources and construct some rather elaborate fortresses. To test our handywork we would end our session with a great battle to decide whose fort was superior. Fast forward nearly forty years and I am still helping design forts! At Perma-Chink Systems the forts we are building are designed to protect your home against the forces of nature such as sunlight, wind, rain, dust, insects and microorganisms. Let us take a closer look at what our fort looks like.

With so many different choices on the market for wood restoration and cleaning products, it can be confusing trying to decide just what to use. Unfortunately, when it comes to cleaning or restoring wood, there is no “one size fits all” approach. Each unique situation has a chemical solution that best solves that problem. Perma-Chink Systems understands these challenges and we have developed specific products to address each situation.

This year Perma-Chink's Technical Team has devoted a tremendous amount of time on projects to develop high quality products. These projects involved a significant amount of scientific testing that helped define our product portfolio with new and improved products. 

Here are 4 things we have learned along the way:

1. The more sterile the log surface is prior to staining, the less chance there is for mold formation underneath the stain. 

There is a popular misconception that spraying the wood with water prior to applying a borate will aid the penetration of the borate into the wood. In reality, wetting the surface does not increase the interior moisture content enough to matter. What does happen is that the pores of the wood get filled with water and less borate will be absorbed into the wood. When it comes to treating a log home, the drier and more absorbent the surface is, the better the treatment will be.

PRELUDE is a clear wood sealer and primer for surfaces that have been media blasted. PRELUDE is enhanced with UV Boost for maximum protection against graying due to ultraviolet light exposure.

Page 1 of 2

Subscribe via Email

Join the Perma-Chink Family!

Receive News and Loyal Customer Offers

On a phone? Text LOGEXPERT to 22828

Project Spotlight

  • Do you have an old stain that doesn't really show the warmth and beauty your home deserves? Ready to restore it to its natural look? It's easy to start by stripping old finishes using StripIt or S-100. Check Out This Video...

    Project Spotlight